Marketing Strategy Workshop

New Plymouth, BNZ Partner Centre

Wednesday 19th March 9.30-4.00pm

Go from guesswork to a clear Marketing Plan that grows your business

Are you investing in marketing but not seeing the results you want? It’s time to stop guessing and get some clear guiderails for your decision making.

This one day in-person workshop will give you a clear, structured marketing strategy so you can focus your efforts and make confident marketing decisions.

Focus your efforts.

Make smarter marketing decisions.

Accelerate growth.

You’ll learn how to:

  • Answer the three core questions behind every effective marketing strategy:

    🔹 Who is your target customer? – Get clear on who you’re speaking to
    🔹 What position do you want your brand to hold in their hearts & minds? – Define your brand’s unique space in the market
    🔹 What do you need your target customer to do? – Align marketing activity with clear objectives

    You’ll also learn how to translate your strategy into a tactical marketing brief, so every marketing dollar goes towards activity that aligns with your business goals.

You’ll come away with:

✅ A one-page marketing strategy tailored to your brand
✅ A framework to evaluate & prioritise marketing activities
✅ Confidence in your brand positioning & messaging
✅ A practical marketing brief to guide future campaigns
✅ Access to templates & tools to keep you on track

✅ 30 days later you’ll have a group coaching call to check in on progress and keep you accountable.

Who is this for:

✔️ Founders, owners or marketers with consumer products
✔️ Businesses looking for clarity & focus in their marketing
✔️ Those wanting a structured approach to growth

Investment :

$800 + GST per person

Co-funding available through Regional Business Partners for eligible businesses*, reducing cost to $200 + GST

Interested in The Food & Beverage Accelerator